Muslim women doing everything wrong but still holding onto hijab. Why?

I’ve been getting a lot of Muslim women reels on my algorithm lately and I’ve been really curious. I’ve seen Muslim women wear all the colourful clothing, jewellery, makeup, wigs, make their hijab look like wigs out of fabric. They break all the rules which is supposed to make them a ‘real’ Muslim yet why are they still so obsessed with wearing hijab and covering hair?

What do you think of such instances?