Looking Poor is VERY VERY Important in India

Growing up in India, many of us have heard this phrase from our parents or grandparents: "Show humility, or people will think you're showing off."

In India, perception is everything. And sometimes, looking “poor” works to your advantage.

We’re a nation where success is celebrated but wealth is judged. Spend lavishly, and relatives whisper, “It’s showoff money.” Appear humble, and they’ll praise your grounded nature.

Looking poor is also a strategy where you can leverage perception to create fairness in a society where economic disparity is glaring.

In India, sometimes, your worth shines brighter when it’s understated.