Very bad views

Hi guys, I’ve noticed every since the last week of October views have just been decreasing and now they are extremely terrible. I was growing steadily since July and ever since October I can barley get over 700 views on a post and within the first 3 minutes of posting I get 250 views and 40 likes like instantaneous and then it takes the rest of the day to hit 350 views, this has never happened before and my other creators who are way larger than me (200k, 40k etc) are experiencing similar trends with their respective views. Many people are saying tiktok is pushing tiktokshop and promotional content out until Black Friday and not pushing our organic content as much: that goes to say the quality of my video and content has not decreased since I noticed the drop in views. I’m also noticing on my FYP very small accounts blow up by posting one 1 video or so so I’m not sure what’s going on, have I been shadow banned? Will TikTok resume its normal ways after Black Friday or what should I do?