Millennials and Gen Zers are hooked on plushies — and that's good news for the toy market

OK the misrepresentation of millennials in the media has officially gone too far.

WTF is this article??

Have you ever in your entire life seen a single millennial walking around with a fucking squishmallow??? Unless it was for one of their kids of course, which by the way these 29-44 year-old adults have a lot of.

Also, the dataset they use to support this ludicrous and incredibly insulting headline refers to adults age 18+ dropping a lot of dough on plushies. As in ALL adults age 18+. There’s no data that shows millennials specifically (or Gen Z for that matter) are spending any more money than GenX or the BabyBoomers, so claiming MILLENNIALS <3 SQUISHY TOYS isn’t even an accurate conclusion to draw from the study.

I’m gonna go ahead and call this straight up slander.